Hey!
We're Steel Frame
We’re an optimistic crew of creative mavericks and marketing pros who specialize in helping manufacturers tell their story. From the factory floor to the front office, we create sales and marketing content that drives growth, recruiting videos that attract the right talent, and training/onboarding content that empowers teams to succeed.
Our Story
Steel Frame Films was born out of my roots in manufacturing. My dad was a mechanical maintenance engineer, and as a kid I spent summers around the massive machinery in food processing plants.
Those early experiences gave me a strong work ethic and a deep respect for the world of manufacturing and building things here in America.
After college, I worked at Schutt Sports, a company that made top-quality sports equipment. Unlike Nike’s flashy marketing machine, Schutt was all about the plant floor and the craftsmanship that went into every product.
Being in and out of the plant every day while working in their marketing division gave me a unique perspective on how powerful it is when manufacturing and storytelling come together.
When I first started freelancing as a filmmaker, one of my earliest projects was with the Austin Shoe Hospital — essentially a manufacturing company in its own right.
That video, filmed more than a decade ago, is still one of my proudest because it showcased both craftsmanship and pride in process. Since then, I’ve had the privilege of working with companies like Barnes Global Advisors, Clean Air Task Force, Dynamic Systems, and many others in the manufacturing space.
Every project reinforces why I love this work: helping manufacturers tell their story through compelling sales and marketing content, recruitment videos, and training/onboarding tools that clarify their message and fuel growth.
Our Values

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We do what we say we’re going to do & we’re accountable – we go above & beyond what’s expected.

Constant Communication
We clearly communicate with each other & our clients on a constant basis

Big Heart
We’re incredibly grateful to work in the video industry with passionate businesses.

Grow Daily
No Egos – we grow personally & professionally every day
Get To Know The Team
All the fancy pants behind the camera, editing bay, or zoom screen
Mark Wonderlin
Juliette
Federico
Alfy
Adam
Travis
Patrick
Mario